from Scratch

from scratch is a bakery logo design I created for my portfolio, where I had the opportunity to play around with creative concepts. The highlight of the design is the integration of a whisk in place of the 'T' in 'Scratch,' which not only adds a playful and unique visual element but also ties directly to the bakery’s handmade, artisanal approach. The idea was to subtly communicate the essence of baking from scratch through the logo itself, giving it both a functional and artistic quality. It was a rewarding process, allowing me to merge functionality with creativity in a way that reflects the heart of the brand.